Does AR advertising work?
Yes. In more ways than you might think.
Published in
9 min readJul 6, 2022
AR advertising has been shown to outperform traditional digital advertising on several key metrics.
Why is this, and how can brands benefit best?
Editor for
I’m a Marketing Professor who teaches the world’s first dedicated AR Marketing courses. I reveal how brands can use AR/XR to become part of consumers’ lives.